About LaShalo Beautè

LaShalo Beauté is a beauty and skincare brand based in Los Angeles, California. Our Founder, Laura Logan, is from New Orleans, Louisiana and during her continued self discovery journey as an adult, she noticed that the beauty industry lacked supporting self-worth and self love. Bullying and society's beauty standards tarnished the meaning of self-love and self-worth by imposing vanity on men, women and children. So to combat the need to perfect beauty, she decided to create a brand that elevates self-worth through powerful thought provoking brand messaging. This is how Supreme Skin Society, the Affirmation and WORTHY collections were born. Her mission is to give the gift of self-worth, self-love and self-awareness and in doing so, touch as many people, especially people of color, to heal and shift the narrative surrounding beauty and mental health (awareness).Read their story