Strong Hold Hairstyling Wax for Men. (Plant-based, Cruelty Free, All Natural, Unscented) FIRM HOLD, ENHANCED TEXTURE CONTENT: Wax-based blend poured into a branded paper container with a paper lid. WHAT'S IN: Only organic plant based oils, butters and waxes. WHAT'S OUT: Petroleum, Animal Fat, Harmful Chemical Preservatives, Parabens, SLS, Fragrant Oils, Essential Oils INGREDIENTS: Coconut oil, Candelilla Wax, Shea Butter, Eucalyptus-infused olive oil. NOTE: It's not a hair pomade or hair clay. The product is hard and needs a proper technique for application.