Designer Diaper Bags - Super Cute African American Baby Boy Sporty Cap Waterproof Backpack. Personalize With Baby's Name Optional Where The Word "Baby" Is, You Can Have A Baby's Name Or Another Word You Would Like, Up To 20 Characters. If You do not wish to personalize, then just add the original baby bag to your Cart and checkout. Your baby bag will come with the word "Baby" on it as in the photos. This is a durable digital name personalization, not a stitched monogram, which can wear out over time.