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BROWN SUGAR 1ST wholesale products

BROWN SUGAR 1ST wholesale products

BROWN SUGAR 1ST wholesale products

BROWN SUGAR 1ST wholesale products

Shop BROWN SUGAR 1ST and other independent brands on the Faire wholesale marketplace.

Shop BROWN SUGAR 1ST and other independent brands on the Faire wholesale marketplace.

Shop BROWN SUGAR 1ST and other independent brands on the Faire wholesale marketplace.

Shop BROWN SUGAR 1ST and other independent brands on the Faire wholesale marketplace.

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About BROWN SUGAR 1ST

About BROWN SUGAR 1ST

About BROWN SUGAR 1ST

About BROWN SUGAR 1ST

About BROWN SUGAR 1ST

BROWN SUGAR 1ST was founded in Tokyo’s farmers market in 2011 by Midori, a mother just four months postpartum, with a simple question: Would I feed this to my own child? As a new mother, she saw a gap in the food industry—where “healthy” often meant flavorless, and “delicious” meant processed. So she set out to change that. Today, our products are sold in over 3,000 high-end supermarkets, hotels, and spas across Japan, and now we’re bringing them to the U.S. What sets us apart? ✔ No refined sugar. Naturally sweetened with coconut, jujube, and goji berries. ✔ Clean, organic ingredients. Every product is crafted with care, free from unnecessary additives. ✔ Trusted by top chefs. Our flagship product, Better than Butter—a 96% coconut-based butter alternative—is praised for its versatility and clean taste. At BROWN SUGAR 1ST, we believe that better food leads to a better future—for our children and for generations to come. We’re looking for like-minded retailers who value quality, transparency, and wellness. Let’s build that future together.

TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS

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Ready to start buying wholesale online?

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