About NOLÉ

After giving birth and months of intense stress, Alida Boer's hair took a toll. Shedding, dullness, split ends, and, for the first time in her life, bald spots. During a trip to Honduras to give a talk on sustainable fashion, she kept hearing about a local product that was "a miracle for hair loss." Skeptical yet desperate, she tried the famous batana oil everyone talked about. It was rustic and unfamiliar, but it worked. Her hair stopped shedding. It felt softer and looked shinier. And, best of all, she noticed baby hairs. She couldn't help but share her discovery. When friends and family reported similar results, she realized that she needed to start Nole to share this ingredient with the world.Read their story