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A story of intuition, sensitivity and passion since 1997: these are the ingredients of the Best Color recipe, a 100% Made in Italy makeup brand founded by Salvatore Izzo. The right idea at the right time? Not exactly. And not even a fortuitous astral crossing. Do you know that moment when you realize you have a suitcase full of stuff to travel where, when and how you want? This is how it was for Salvatore Izzo who, after ten, very dense years of experience in the beauty field, as a representative of makeup products, decides to direct his business dreams to a destination that has yet to be built, but whose possible coordinates are already in mind: Best Color Make Up, an Italian cosmetic brand with its specific products for lips and eyes, was born. The first, iconic, but not the only ones. Today, the brand has a complete makeup line, with more than 400 products in different shades. And she has a fresh face: that of Serena Izzo, her father's right-hand man, a very young Manager and Marketing Director from whom the best ideas for the phases of product development take shape. The godmother par excellence of the brand's new creatures, in short. Behind Best Color Make Up there is all the Italian quality, the careful study that takes place in the best qualified laboratories to guarantee very high performance with ultra-advanced, dermatologically, ophthalmologically, clinically tested and, last but not least, strictly Cruelty-free products.
Sign up to unlock wholesale pricing on Bestcolormakeup and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on Bestcolormakeup and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on Bestcolormakeup and thousands of brands on Faire, the marketplace for retailers.
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Cindy Davenport, owner of Floral Studio & Gift Designs by Cinport in Florida, USA
Cindy Davenport, owner of Floral Studio & Gift Designs by Cinport in Florida, USA
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Unlock wholesale pricing
A story of intuition, sensitivity and passion since 1997: these are the ingredients of the Best Color recipe, a 100% Made in Italy makeup brand founded by Salvatore Izzo. The right idea at the right time? Not exactly. And not even a fortuitous astral crossing. Do you know that moment when you realize you have a suitcase full of stuff to travel where, when and how you want? This is how it was for Salvatore Izzo who, after ten, very dense years of experience in the beauty field, as a representative of makeup products, decides to direct his business dreams to a destination that has yet to be built, but whose possible coordinates are already in mind: Best Color Make Up, an Italian cosmetic brand with its specific products for lips and eyes, was born. The first, iconic, but not the only ones. Today, the brand has a complete makeup line, with more than 400 products in different shades. And she has a fresh face: that of Serena Izzo, her father's right-hand man, a very young Manager and Marketing Director from whom the best ideas for the phases of product development take shape. The godmother par excellence of the brand's new creatures, in short. Behind Best Color Make Up there is all the Italian quality, the careful study that takes place in the best qualified laboratories to guarantee very high performance with ultra-advanced, dermatologically, ophthalmologically, clinically tested and, last but not least, strictly Cruelty-free products.
