About AV08 PARIS

About AV08 PARIS

About AV08 PARIS

About AV08 PARIS

About AV08 PARIS

AV08 is a collection of unique cheches, different, of various inspirations. Like its logo, AV08 is an imprint, which surrounds you and protects you. Each model tells a story. A as Love, V as travel, 0 symbolizes the genesis, the new beginning, 8 as eternity and prosperity. AV08 is an invitation to travel. Each crib bears the name of a desert, an island, a forest... an extraordinary place on Earth. AV08 is an invitation to adventure, optimism, richness of colors and dreams. After 25 years in the textile world, Hélène Gadenne decided to embark on the entrepreneurial adventure by creating AV08 Paris, the eco-responsible brand of cheches and scarves, dedicated to man. The designer particularly loaves these products, which are essential accessories of the men's dressing room, bringing a chic and cool look. From the beginning, Hélène wanted to undertake in an eco-responsible approach. The choice of materials was based solely on natural fibres, in respect of the environment: cotton from organic farming and GOTS certified, flax, and wool. All cheches have the same size, ideal size to be able to wrap and tie it as you like. AV08 is part of the current “fair consumption”, which consists of consuming less and better. That's why AV08 offers a price just throughout the year and does not practice sales.Read their story