About The Beauty Doctrine

About The Beauty Doctrine

About The Beauty Doctrine

About The Beauty Doctrine

About The Beauty Doctrine

In an era of increasingly heightened awareness about the ingredients we put on our skin, The Beauty Doctrine emerges as the first consumer’s guide on healthy beauty shopping. Rooted in a deep passion for healthy skin, this revolutionary movement challenges the conventional notions of not only mainstream but also clean and natural beauty. With a keen understanding of beauty ingredients, The Beauty Doctrine aims to bring clarity and transparency to skincare formulations, advocating for safe and effective products that prioritize long-term skin health over fleeting trends. They believe in a simple premise; beauty is health! As consumers increasingly demand cleaner formulations, the beauty industry responds with a plethora of brands claiming to offer the best in clean beauty. However, The Beauty Doctrine recognizes that not all "clean" or “natural” products are created equal. The focus on natural or synthetic ingredients alone is an incomplete measure of a formulation's safety and compatibility with the skin. With an unwavering commitment to research and education, The Beauty Doctrine delves deeper, revealing the hidden pitfalls and potential harm lurking beneath the surface. The movement challenges the prevailing notion that "if it's good to eat, it's good to put on your skin." By exposing the fallacy of this belief, The Beauty Doctrine brings attention to the delicate nature of our skin and the need for thoughtful, more gentle skincare solutions. Read their story