Shakeup is founded in 2019 by twin brothers, Shane and Jake, in England. Having suffered from Rosacea and skin issues for years and struggled to find the perfect products that were best suited for men's skin needs, Shane and Jake set out to create their own range of vegan, cruelty-free cosmetic products, designed specifically for men's skin type and concerns. "Our dream is for Shakeup to be included in every man’s grooming and skincare routine, helping them look and feel their 100% every day! And as a proud British brand, and a certified B Corp, we want to build a global reach to promote our liberal values and forward thinking attitude, and become a leader in men’s beauty."
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Shakeup is founded in 2019 by twin brothers, Shane and Jake, in England. Having suffered from Rosacea and skin issues for years and struggled to find the perfect products that were best suited for men's skin needs, Shane and Jake set out to create their own range of vegan, cruelty-free cosmetic products, designed specifically for men's skin type and concerns. "Our dream is for Shakeup to be included in every man’s grooming and skincare routine, helping them look and feel their 100% every day! And as a proud British brand, and a certified B Corp, we want to build a global reach to promote our liberal values and forward thinking attitude, and become a leader in men’s beauty."
