About Soft&Co

About Soft&Co

About Soft&Co

About Soft&Co

About Soft&Co

Soft & Co is a 100% Portuguese brand that takes pride in its roots and in promoting the best of what is made in Portugal. With an unwavering commitment to national production, the brand focuses on plant-based and natural ingredients to create cosmetic products that respect animals and the health of those who use them. Inspired by simplicity and authenticity, Soft & Co offers natural, vegan, and cruelty-free formulas, carefully developed to ensure the effectiveness and safety that all families deserve. We believe that well-being starts with conscious choices, which is why we prioritize closeness with our customers, suppliers, and collaborators, creating a relationship of trust and transparency. Our mission is clear: to provide high-performance, affordable products with proven effectiveness. Each Soft & Co product reflects the quality of local Portuguese production, combining innovation with tradition to meet the needs of those seeking ethical and effective cosmetic solutions. At Soft & Co, quality and safety go hand in hand. From raw materials to the final product, we rigorously follow standards and principles that ensure not only skin care but also the trust of those who choose our products. Because we believe that taking care of yourself is also a way of caring for those you love most. Soft & Co: a Portuguese brand, for all families, every day.Read their story