
WAY wholesale products
WAY wholesale products
WAY wholesale products
WAY wholesale products
Shop WAY and other independent brands on the Faire wholesale marketplace.
Shop WAY and other independent brands on the Faire wholesale marketplace.
Shop WAY and other independent brands on the Faire wholesale marketplace.
Shop WAY and other independent brands on the Faire wholesale marketplace.
Sign up to shopAbout WAY
About WAY
About WAY
About WAY
About WAY
WAY is a resort brand based in Copenhagen that caters to the world. The brand was founded in 2019 on the idea of creating premium eco-friendly products that minimize a traveler’s climate footprint. Their journey begins with a towel. The WAY signature beach towel is big enough to cover an entire sunbed but still light enough to travel with. Its made from organic and recycled cotton in Portugal and comes in special designed packaging to prevent the use of plastic. As an extension to their signature beach towel, WAY also offers a state-of-the-art unisex resort wear collection made in the same fabric as the towel consisting of tops, shorts, bathrobes, and accessories. The seasonless collection is inspired by a 70s summer wardrobe, yet made for the modern nomads of today. All WAY garments are produced in either Portugal, Italy, or Romania. Our target audience is consumers who care for understated and refined luxury and do not compromise the quality of products they surround themselves with. They are interested in culture, travel, fashion, and art, and they are up to date with global topics. They accept that in order to maintain “the good life” they will have to change their travel behavior to lower their impact on the environment.
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