Say hello to our first drop... Freshly Caught Attention. Your essential digital detox tool! Why LookUp? When you have water in front of you - what do you do? You drink water. When you have that new facial tool in front of you in your bathroom - what do you do? Use it. What do you have in front of you to remind you to put your phone down? We’d argue nothing yet so here’s LookUp. A vintage-inspired, beautiful home decor object to remind you put your phone away and cherish the outside world of friends, sunshine, trees, light…things we often miss cause we’re too busy looking down. An ode to the nostalgic pre-internet era.