About Herban

ur·ban /ˈərbən/ Growing up in the Dearborn Homes projects on Chicago’s South Side, marrying a high-school sweetheart, making it to the NFL, learning to grow food & raise chickens and supporting our communities in obtaining sustainable wellness through lifestyle changes must be an Herban Myth. Well, we're living proof that it's not. The road to natural medicine and a way of bridging the gap between long past indigenous health practices and the loss of our past has been a long one. Herban products blend energy medicine with herbal medicine consisting of the chakra system, internal elements, and the Yoruba principle of Ayurveda. The work that we do through our wellness brands (The Laya Center & Herban) serve as a lifeline to the healing practices of our ancestors, and a bridge from mainstream healthcare in an effort to hold space for equitable alternative care. We start by identifying the energy center and body system for each product. Using principles of Yoruba , Chinese, and Ayurvedic Medicine, we create a synergistic blend by sourcing herbs and whole foods through the HERO® System. Created by our Founder, the HERO® System follows these rules: Harmonizing - herb(s) that promote the natural function of the intended body systems. Energizing - herb(s) that create synergy and energetic balance. Restorative - nourishing herb(s) and whole food(s) that promote cellular restoration. Opportunity - herb(s) that act as agitators to enhance the medicinal properties of the blend.Read their story