R4: Reduce, Reuse, Recycle, Repeat. In a world where we've become unprecedentedly disconnected from our natural environment, R4 seeks to rebuild lost connections between people, nature, and fashion. The brand was born from the desire of its two founders, brothers Angelo & Tino, to provide consumers which a choice to do better. Implementing sustainability at every step of the garment's life cycle, R4 creates collections made from sustainable fabrics to showcase the beauty and diversity of sustainable fashion. The brand's vision is simple: challenge the status quo in the fashion industry. Everyone wears clothes, every day. We create clothes that matter because this topic is important. And your role plays a part. Discover more and join our journey as we seek to build a movement with a community of sustainable actors to become an educational institution for the normalization of sustainability in the fashion industry.
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R4: Reduce, Reuse, Recycle, Repeat. In a world where we've become unprecedentedly disconnected from our natural environment, R4 seeks to rebuild lost connections between people, nature, and fashion. The brand was born from the desire of its two founders, brothers Angelo & Tino, to provide consumers which a choice to do better. Implementing sustainability at every step of the garment's life cycle, R4 creates collections made from sustainable fabrics to showcase the beauty and diversity of sustainable fashion. The brand's vision is simple: challenge the status quo in the fashion industry. Everyone wears clothes, every day. We create clothes that matter because this topic is important. And your role plays a part. Discover more and join our journey as we seek to build a movement with a community of sustainable actors to become an educational institution for the normalization of sustainability in the fashion industry.