"It's the Summer of 2013" I'm shopping for a watch. After browsing through hundreds of styles, I keep seeing outdated designs, over-priced status symbols, and questionnable builds. "There isn't a single good-looking, quality, honestly-priced watch!", I frustratingly declare storming out the mall. An idea starts brewing in my head... Several months later, I'm standing in front of the computer. 10:58am My heart is beating faster than I ever thought it could. I'm sweating, badly. I'm about to launch a new brand of watches on Kickstarter, the upcoming crowdfunding platform. The watches look great, they use the best materials and craftsmanship, and I managed to keep the price incredibly low (more on that later). 10:59am I’m staring at the big green button. It reads “Launch”. 11:00am Click. On April 16th, 2014, Helgray became the world’s #1 most-funded crowdfunding project in its category. We had made history.
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"It's the Summer of 2013" I'm shopping for a watch. After browsing through hundreds of styles, I keep seeing outdated designs, over-priced status symbols, and questionnable builds. "There isn't a single good-looking, quality, honestly-priced watch!", I frustratingly declare storming out the mall. An idea starts brewing in my head... Several months later, I'm standing in front of the computer. 10:58am My heart is beating faster than I ever thought it could. I'm sweating, badly. I'm about to launch a new brand of watches on Kickstarter, the upcoming crowdfunding platform. The watches look great, they use the best materials and craftsmanship, and I managed to keep the price incredibly low (more on that later). 10:59am I’m staring at the big green button. It reads “Launch”. 11:00am Click. On April 16th, 2014, Helgray became the world’s #1 most-funded crowdfunding project in its category. We had made history.