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Shoal wholesale products

Shop Shoal and other independent brands on the Faire wholesale marketplace.

About Shoal

Shoal began as two separate illustration studios in 2015, Oh Plesiosaur (run by Serena) and Natelle Draws Stuff (run by Natelle). After many years in business and countless collaborations with each other, we decided to join forces, channeling our mutual love of nature and art into a single studio. We strive to capture beauty, playfulness, and wit in our products, which have been featured in magazines and books, purchased by our wonderful customers, and stocked in shops around the world. We’re a tiny operation with big dreams. We design new items together, then inspect, package, and ship them from our sunny Oregon studio, using sustainable materials whenever possible. We also run fundraising efforts throughout the year, contributing to a wide variety of environmental and human rights organizations. Shoal is supervised by Frida (dog), Patch (cat), Echo (dog), and Zuul (python), whose rigorous work ethic and meticulous attention to detail inspire us all.

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Prickly Cactus Collage

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Whitney Luu

Whitney is a Vancouver-based graphic designer and lettering artist. She loves crafting tangible goods that keep it real and make people smile. When she’s not offering design services or doing commissioned lettering projects, she enjoys working on her online shop and specializes in greeting cards, stickers, art prints, and small wearables. All of Whitney’s designs are original and hand-lettered. Inspired by the natural world, she seeks to be as sustainable as possible. All greeting cards are printed in Canada and come with an eco-friendly kraft envelope made with 100% recycled post-consumer pulp/paper packaged in a plant-based and compostable sleeve. Feel free to poke around the website: whitneyluu.com

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