The genesis of Tweezy came from my own own experience – I’m of South Asian descent with naturally thick and dark hair. While this is a blessing when it comes to a girls’ crowning glory, its less glamorous side effect means you produce visible facial hair. Having sensitive skin, aggressive bleach and wax treatments were never a viable option, but threading was. I spoke to my friends and discovered they were going to crowded shopping centres for threading treatments. It was then that I noticed a gap in the market and immediately invested my savings into research for the right device. A hair-removal device that can be used from the comfort of one’s home. Enter Tweezy. The Tweezy Epilator proved to be revolutionary and was the answer to countless women’s prayers: an intuitive, cost effective, hygienic and sustainable DIY hair-removal tool. It quickly flourished into a multi-award winning brand, achieving ‘Special innovation Award’ and ‘Best Hair Removal Product’ at the Pure Beauty Awards. Upon winning the prestigious Precious award of ‘Best SME Business’ - sponsored by the Institute of Directors, I knew this segment of the market was appreciated. I chose to continue expanding my brand to provide beauty tools and accessories that not only break barriers, but are effective, unique and must-haves for any beauty bag. Our ever-expanding product range is curated for those wanting to take their beauty rituals into their own hands - making them affordable, reusable and simple.
Sign up to unlock wholesale pricing on Tweezy and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on Tweezy and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on Tweezy and thousands of brands on Faire, the marketplace for retailers.
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The genesis of Tweezy came from my own own experience – I’m of South Asian descent with naturally thick and dark hair. While this is a blessing when it comes to a girls’ crowning glory, its less glamorous side effect means you produce visible facial hair. Having sensitive skin, aggressive bleach and wax treatments were never a viable option, but threading was. I spoke to my friends and discovered they were going to crowded shopping centres for threading treatments. It was then that I noticed a gap in the market and immediately invested my savings into research for the right device. A hair-removal device that can be used from the comfort of one’s home. Enter Tweezy. The Tweezy Epilator proved to be revolutionary and was the answer to countless women’s prayers: an intuitive, cost effective, hygienic and sustainable DIY hair-removal tool. It quickly flourished into a multi-award winning brand, achieving ‘Special innovation Award’ and ‘Best Hair Removal Product’ at the Pure Beauty Awards. Upon winning the prestigious Precious award of ‘Best SME Business’ - sponsored by the Institute of Directors, I knew this segment of the market was appreciated. I chose to continue expanding my brand to provide beauty tools and accessories that not only break barriers, but are effective, unique and must-haves for any beauty bag. Our ever-expanding product range is curated for those wanting to take their beauty rituals into their own hands - making them affordable, reusable and simple.
