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Etta Loves turns baby essentials into sensory sensations by using the precise science of what babies can and can’t see to create clever and stunning patterns. By designing alongside an Orthoptist (an expert in children's vision) every product provides the perfect level of visual support for a baby's eyes and brain development. Babies are utterly mesmerised by the prints and parents benefit from a priceless moment of calm and their day made easier as our products make nappy changes less wriggly, car journies less screamy and tummy time a happy time all round. All of our products are made of GOTS organic cotton and are fully machine washable. They come packaged in stunning boxes that are gift-ready too.
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Unlock wholesale pricing
Etta Loves turns baby essentials into sensory sensations by using the precise science of what babies can and can’t see to create clever and stunning patterns. By designing alongside an Orthoptist (an expert in children's vision) every product provides the perfect level of visual support for a baby's eyes and brain development. Babies are utterly mesmerised by the prints and parents benefit from a priceless moment of calm and their day made easier as our products make nappy changes less wriggly, car journies less screamy and tummy time a happy time all round. All of our products are made of GOTS organic cotton and are fully machine washable. They come packaged in stunning boxes that are gift-ready too.