It all began when the most gorgeous, shaggy, red head came into my life... my groodle Harry. He is my inspiration for wanting to ensure there were more holistic, natural options available to pet parents, to help them support their pets wellbeing and happiness. The pet industry is disappointingly not regulated enough, so the most awful, non-nutritional rubbish has become a normal offering for our beloved pets... and that's just no where near good enough. Pets are family, and they deserve wholesome, nourishing and natural products that contribute to their wellness and happiness. And so, Pet Botanica was born.