Stitch the Joy offers DIY hand embroidery options to cultivate a love of embroidery and crafting. Besides DIY options, Stitch the Joy sells hand embroidered apparel, home decor, and gifts for the minimalist and modern. Rachael develops all of her own designs or works with customers on custom orders. Rachael is a lifelong crafter and loves being a part of a craft community online and in her home of Chattanooga. She is inspired by nature, landscapes, color, and current events.