Pinch Provisions began as a pioneer in the personal care category, crafting innovative emergency kits that redefine what it means to be prepared in a pinch.® Since 2004, this female-founded company has pushed the boundaries of personal care, combining the sensibility of a fashion label with the function of a modern general store. Twenty years later, Pinch Provisions has grown to include a full range of lifestyle kits and solution-oriented accessories. As a leader in the gift industry with millions of kits sold, Pinch is a design-led, quality obsessed brand that its fans are proud to give and thrilled to carry.