If youâre an independent retailer, it can feel like you have to be good at everything. You need to be a great accountant, a logistics whiz, a savvy marketer, and even a graphic designer. That can get overwhelming very quicklyâluckily, there are plenty of resources for retailers, including software, tools, and publications, to help you get essential tasks done.
Resources for retailers
Can you start a retail store without any tools? Not reallyâthe lemonade stand on the corner might be the only exception. Retailers require a handful of essential tools such as accounting services, POS software, and inventory management at a minimum. Once retail stores begin to grow, the amount of tools a retail store may require grows along with the business and can include tools and software made to help with marketing, sales, and human resources.
Letâs walk through some of the most popular tools that a retailer might enlist in their workflow.
Retailer essential tools
POS
A point-of-sale system, or POS, is an essential tool for all retailers and helps facilitate the process of sales and transactions with customers. Most commonly, retailers install a POS terminal at their check-out counter.
Accounting
Understanding your finances and accounts is an important aspect of running a successful retail store. When looking for accounting software, ensure that it integrates with your POS system; otherwise, youâll be jumping through unnecessary hoops to bundle all of your data.
Inventory management
Do you know how many items you currently have in stock? Utilizing inventory management software allows retailers to quickly gauge how much inventory they have, how much they need, and how much they have sold. Understanding your inventory also comes with a handful of benefits, including improved profit margins, spoilage prevention, and minimization of out-of-stocks.
E-commerce retailer essentials
Along with the three tools noted above, e-commerce retailers need two more additional tools to help make their store successful.
E-commerce platform
You canât have an e-commerce retail store without a website! An e-commerce platform is software that is built specifically for selling goods and services online. Shopify is considered an all-in-one e-commerce platform due to its robust selection of built-in tools and integrations.
Analytics
Unlike a brick-and-mortar retail store where you can physically see and interact with your customers, e-commerce businesses need to utilize analytics to understand their customers and their customer journey (i.e., how the customer landed on the page). Google Analytics is the most widely used, but there are countless other applications and software that can provide insightful analytics and data.
Additional retailer tools
Here, weâve compiled some of our favorite resources for retailers. You can boost productivity, automate manual tasks, and give yourself a competitive edge. See which ones might be a fit for your business, and be sure to check back as we add more resources!
Marketing
Canva
For the retailer on a budget who canât hire a freelance designer, Canva can be an incredible resource. At a low cost, you can craft creative assets for your business from its thousands of available branding templates. The app has a simple drag-and-drop interface that allows users to whip up social media graphics, website landing pages, flyers, presentations, business cards, and downloadable e-books. Even if you have no design experience, youâre empowered to create beautiful content faster.
Why it stands out: Its âteamsâ feature allows you and other partners in your business to collaborate on designs together. If you want to share a design with someone for feedback, you can create a shareable link where they can make edits in the file.
Attentive
Email marketing can be an effective tool for engaging customers, but more and more businesses are bypassing the clutter of peopleâs inboxes and going straight to their phones with SMS marketing. Text messages enjoy a higher open rate and more engagement than traditional email, and SMS can be a stronger way to connect with younger customers who prefer them over email communication. Attentive is a popular software that allows you to personalize and automate SMS marketing for your brand.
Why it stands out: Attentiveâs detailed dashboards and helpful visualizations allow you to easily track customer behavior over time and make data-driven decisions. You can build reports within minutes and create A/B tests to discover more about your shoppers.
Design.comâs Logo Maker
Designing the perfect logo for your business can be an overwhelming task. A logo plays a vital role in every brand, sharing the brand identity in a quick and digestible illustration. Design.com understands the importance of an outstanding logo and its Logo Maker helps start-ups, businesses, and entrepreneurs find and create their perfect logo in minutes.
Why it stands out: Design.com showcases popular industries such as food and fashion to help businesses find the best logo for their brand with thousands of design choices.
Paperform
Paperform is a smart form builder for retailers. Build a branded storefront for your store, sell your products directly through your Paperform landing page, or embed the order form on your existing website. You can take one-off payments, subscriptions, or recurring donations in 30+ currenciesâwith no additional fees.
Why it stands out: Paperform even lets you automatically handle shipping costs, taxes, quantity-based discounts, and other adaptive pricing without any manual busywork.
PIM
Pimberly
Product Information Management software like Pimberly makes it easy to manage and process required data retailers need for marketing and selling products. The software utilizes AI to eliminate manual tasks as well as allows the user to leverage data-based insights to inform product decisions and stay positioned over the competition.
Why it stands out: Pimberly’s PIM management goes beyond just data centralization. It delves into data optimization and enrichment to help retailers grow their business.
CRM
Klaviyo
Abandoned carts are something retailers want to avoid. But when a shopper has shown enough interest in your product to add it to their cart, thatâs a positive sign. Sometimes they just need a small nudge to complete the purchase. Klaviyo can automate the sending of reminder emails to those shoppers about the item they forgot in their cart. It keeps your product top of mind for them even if the shopper has left your page.
Why it stands out: The high level of customization within Klaviyo means you can send personalized emails to different segments of your audience. If theyâre a repeat customer, an unengaged shopper, a certain demographic, or in a certain location, you can create separate email lists to better connect with them.
ReConvert
With acquisition costs on the rise, itâs important to maximize the value of every order. ReConvert empowers Shopify and Wix-based retailers to easily add upsells to their stores. Add powerful checkout upsells, one-click upsells, and thank-you page offers. ReConvert is trusted by over 40,000 sellers each month who use it to add up to 15% to their overall revenue. Optimizing your post-purchase funnel is an easy win that every retailer needs to do.
Why it stands out: ReConvert was built by a team of former e-commerce retailers. With single-click activation, auto-sync branding, and pre-built conversion templates, ReConvert makes it as easy as possible to increase your average order value.
Inventory management
Syncware
Processing orders can be one of the most time-consuming aspects of running a retail business. But it doesnât have to be. If youâre still manually entering order data or paying someone to do it, check out Syncware. This integration takes a tedious but important task and automates it by connecting all of your order sources into one platform. No more toggling between different systems; you can see all of your order data at a glance from a single dashboard. Itâs a game changer for growing, multichannel businesses.
Why it stands out: From QuickBooks to NetSuite to ShipStation, the Syncware app can be linked to more than 300 different integrations. If itâs used for online retail, youâll likely be able to find it and link it.
Extensiv Integration Manager
Formerly known as CartRover, Extensiv Integration Manager not only automates your entire order flow (eliminating hours of data entry) but also loads that data into your shipping softwareâseamlessly fusing together multiple processes and streamlining them from start to finish. The major benefit is the total visibility you get. Each time an order is placed and successfully shipped from your warehouse, your inventory is automatically updated on all your order sources.
Why it stands out: Each of its subscription tiers gets you unlimited order volume, meaning customers pay the same regardless of how many orders you process. You donât have to worry about this cost fluctuating because you had a really good month.
LitCommerce
LitCommerce is a powerful tool that makes selling on big platforms like Amazon, Etsy, eBay, TikTok Shop, Walmart, and 20+ others simple. It quickly syncs your listings, orders, and inventory across all your channels, saving you time and reducing the risk of overselling. With features like bulk imports, flexible rules, and easy currency conversion, you can manage everything from one simple dashboard. Whether you’re just starting or looking to grow, LitCommerce helps you expand your business easily, without needing tech skills.
Why it stands out: LitCommerce stands out for its seamless experience. You can easily connect your webstore to Amazon, Etsy, eBay, and more without moving any data or re-platforming. Itâs designed to grow with your business, offering affordable pricing and flexible features that scale as you expand. Plus, the simple, intuitive dashboard and helpful video guides make setup easy, while dedicated support is always available to assist with any needs or questions.
Trunk
Inventory management can get really messy really fast without the right tools. With Trunk, you could save hours of time each week, and you wonât have to worry about overselling an item or running out of stock due to inventory mismanagement. Trunk does real-time syncing of all of your sales channels from Faire to Shopify to Etsy and more. After connecting all of your sales channels to the app, Trunk automatically builds its own centralized inventory.
Why it stands out: Whatâs best about Trunk is its scalability. It doesnât matter whether you have a dozen SKUs or several hundred SKUs; Trunk can grow with you as your business grows. Its intuitive interface ensures youâll always know what products are on hand.
ShipNerd
This aptly named integration promises to make your shipping processes more streamlined and affordable. Fulfillment and shipping can be a cost sink for any business, and ShipNerd helps to take some of the guesswork out of it. The cloud-based platform allows you to compare rates and delivery times from the most popular couriers such as UPS and DHL to get you the best deal. From its user-friendly dashboard, you can track shipments, schedule pickups, and print shipping labels.
Why it stands out: ShipNerd offers volume discounts so the more you use the shipping software, the more you can save. However, there are no volume commitments for using the software, so you pay for only what you ship.
Shipmate Fulfillment
Shipmate Fulfillment focuses on what it does best: fulfillment and distribution. This Philadelphia-based fulfillment company has been providing full-service LTL/FTL distribution, parcel fulfillment, and kitting and bundling for the last 30 years for businesses in the Northeast and mid-Atlantic regions.
Why it stands out: Shipmate Fulfillment boasts 300,000 square feet of warehouse space to hold thousands of palletized loads, making it easier for businesses to store their wholesale inventory.
Sellbery
Sellbery is an innovative multichannel e-commerce platform designed to simplify and streamline the way online businesses manage their product listings, inventory, and orders across various marketplaces. With a focus on helping sellers maximize their online presence, Sellbery automates the synchronization of products, orders, and stock levels, ensuring accurate representation of your business on platforms such as Amazon, eBay, Shopify, and more.
Why it stands out: Sellbery equips businesses with powerful analytics to make data-driven decisions, improving sales performance and operational efficiency.
News
National Retail Federation
Data lovers, this oneâs for you. The National Retail Federation has existed for more than a century and is the worldâs largest retail trade association. Itâs well-known for its massive conference that attracts tens of thousands each year, and the organizationâs original research and reports are some of the most trusted in the industry.
Why it stands out: NRFâs annual State of Retail report is full of data, statistics, and helpful visualizations that will help you understand where the retail industry is and where itâs headed next.
Retail Dive
If youâre curious about the world of retail at large, then Retail Dive is for you with its in-depth journalism about the current trends shaping the face of retail. From e-commerce to brick-and-mortar and from megastores to independent retailers, this publication takes readers across countless industries. You can easily get a birdâs-eye view of whatâs impacting retail and why.
Why it stands out: Its daily newsletter is one of the most robust and informative in the biz. Youâll have all of the retail industryâs top news expertly curated and sent straight to your inbox.
Ecommerce Tips
Just starting an ecommerce business? Look to Ecommerce Tips to provide you with useful insights and guides on how to run a profitable ecommerce business. From ways to attract customers to your site to marketing strategies to consider, Ecommerce Tips prides itself on providing relevant and helpful ecommerce information.
Why it stands out: Ecommerce Tips hosts a multitude of step-by-step guides on a variety of niche ecommerce topics.
EntreResource
Knowledge is power, especially when the world of e-commerce is constantly evolving. EntreResource provides helpful blog posts and newsletters for those looking for additional internet business tips and tactics such as affiliate marketing, outsourcing talent, digital marketing, and side hustles.
Why it stands out: EntreResource provides in-depth reviews of SaaS products that e-commerce brands may be interested in purchasing.
Modern Retail
Modern Retail offers a wealth of best practice advice and business inspiration to help retailers grow. Whether youâre just getting started, or looking to expand your retail empire, youâll be sure to find loads of useful content to help your business thrive on Modern Retail.
Why it stands out: Modern Retail delivers a weekly newsletter with a round-up of top retail stories and industry news, and hosts a great selection of retail case studies too.
Marketplace
Faire
When it comes to the discovery of new products, Faire is a powerful connector, bringing independent retailers closer to wholesalers that are interested in working with their store. Through Faire, brands and buyers are brought together in one simple, easy-to-navigate wholesale marketplace. Retailers can find unique, handcrafted products that they wouldnât come across in any big-box store. Faireâs powerful search function also means you can find relevant items quickly that are a match for your brand.
Why it stands out: Faire offers net-60 payment terms for retailers so they can buy products without having to pay for them right away. This can be a necessity for smaller retailers who need constant cash flow to cover fixed costs like rent and payroll. Plus, Faire integrates with many of the other retail tools on this list!
eWorldTrade
eWorldtrade is a comprehensive B2B marketplace having over 10 years of expertise in digital branding and web development. The B2B Marketplace currently caters over 7,000,000 registered users and briskly expanding its database of manufacturers, suppliers and companies from all over the world.
Why it stands out: The organization is focused in overcoming all B2B marketplace challenges and loop holes relentlessly, introducing trading transparency and utmost quality.
Whop
Thereâs one place that stands out as a marketplace for digital products, and thatâs Whop. Whop is a social commerce platform allowing anyone to create an online business, and it connects millions of buyers with sellers of everything from online communities, to ebooks, to online courses and more, on the Whop marketplace. Whop makes it incredibly easy for buyers to find and buy your digital products.
Why it stands out: Whop was created by creators, for creators. The marketplace makes it easy for customers to discover digital products and services, with clearly defined categories, offerings, public reviews and multiple payment options, including cryptocurrency and BNPL.
Financial
QuickBooks
A popular go-to for small businesses, QuickBooks is a nimble and scalable accounting software thatâs been around for more than 40 years. Once you link your bank and credit card accounts, it downloads all transactions so that you can see your expenses and sales at a glance. From there, you can customize invoices, calculate sales tax, and enter receipts or bills. It streamlines recordkeeping and inventory management.
Why it stands out: Since QuickBooks has been the industry standard for so long, thereâs a robust ecosystem of support, expertise, and resources. The company also has its own network of certified accountants and bookkeepers as well as community forums and free tutorials.
Clover
Whether youâre taking payments in person or online, youâll need a point-of-sale system, or POS, to process those payments quickly and easily. Clover is just one of many POS systems you can use. It offers card readers and other devices that can take credit card payments anywhere. All purchases are synced with Cloverâs cloud-based software, and then you can track payments and refunds in Cloverâs dashboard.
Why it stands out: You can sell digital or physical gift cards through its platform, empowering you to drive customer loyalty or boost retention. Gift cards can be a big revenue driver for small businesses as people often spend over the amount on their gift card.
Minderest
Setting the right price for your products is always a challenge. Price too high, and you lose the sale. Price too low, and you lose your margin. Minderest lets you monitor prices from anywhere, including Amazon and Google Shopping, to ensure that your prices are right where you want them.
Why it stands out: Minderestâs solution collects data from any online retailerâs prices, promotions, catalog, and inventory. This gives you the intelligence you need to make smart decisions about your inventory and pricing policies.
Organization
Alloy
This app allows you to connect tasks between other online services from Google Drive to DocuSign to Asana to Salesforce. As your business grows, youâll likely encounter something thatâs called âtech stack creep,â which is when you keep on increasing the number of tools and programs you use to do your work. This can cause redundancy or needless complexity if those tools arenât working together in the right way. Alloy helps to rein in this creep by aggregating most of the tools you use into a single dashboard that you can proactively manage.
Why it stands out: Alloyâs list of e-commerce integrations is always growing. And if you donât see an integration that you need for your retail business, thereâs an option to request that they build it for you.
Product
Audaces360
Design, create, and manage your wholesale fashion products with Audaces360, an innovative concept that integrates productive and creative steps to make your fashion collection successful. From product concepts to optimized fittings and pre-cost integration, Audaces is the perfect solution for creating new fashion patterns and designs.
Why it stands out: Audaces Supera, which is included in the 360 bundle, utilizes AI to reduce time and waste by ensuring the fabric is cut with the least amount of waste.
Syncee
Finding unique, premium drop-shipping products to sell in an online store with fast shipping might be one of the biggest challenges for a retailer. Thatâs where Syncee comes in. Syncee is a B2B marketplace helping retailers and suppliers connect in the US, California, and everywhere in the world. A wide range of products and brands are waiting to fulfill the orders an online store receives. Synceeâs powerful tools help business owners to add and update products in their store in a simple way. Edit products, customize retail prices, and access everything your store needs in one place.
Why it stands out: Syncee offers millions of curated and ready-to-sell products in a wide range of categories. No inventory risk, no minimum orders needed. Automate product uploads and updates, and order synchronization.