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Welcome back to the Faire Fashion Index, our guide to the past month’s top sartorial searches to keep you on the cusp of what’s trending today.
Shoppers this month are in full summer mode. They’re picking up white dresses for Memorial Day weekend, shorts for days at the beach, tops and tees for layering, and lots of florals as nature is in bloom. Jumpsuits and rompers continue to delight with their versatility and style, while the accessory of the season is decidedly the trucker hat: a street style trend that’s gone from runways to the mainstream—and ranks high on our trending search list month after month.
While Mother’s Day has passed us by, we’ve learned that shoppers are excited to treat mamas with custom-printed clothes and accessories (think: “Don’t Mess with Mama” crew socks). Will we see the same for Father’s Day? We think so. One thing we’re sure of is that retailers are already prepping for the summer holidays, like Fourth of July, with an assortment of red, white, and blue fashions for independence day celebrations.
Let’s dive into the top searches and styles from the past month, along with popular makers to keep your retail shop stocking the coolest fashions for the hot months ahead.
Top 10 trending searches:
- Dresses for women: From summery white wardrobe pieces to structured denim options.
- Trucker hats (last month’s no. 2): Cool street style meets summer fashion.
- Shorts: Hot May days call for cut-offs.
- Graphic tees (last month’s no. 5): Mineral-washed for vintage vibes.
- Rompers (last month’s no. 6): For your throw-on-and-go afternoons.
- Summer tops (last month’s no. 9): Breezy, floral, and ready for sun.
- Denim shorts (last month’s no. 1): Upcycled, high-rise, and short as ever.
- Mama: Printed tops, socks, and more for Mother’s Day.
- Jumpsuits: Dressed up one-pieces for summer nights out.
- July 4th: Celebrating independence with all things red, white, and blue.
Most popular styles
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Summer tops: Shoppers are focused on layering to stay cool on hot afternoons and cozy on breezy evenings. 7th Ray offers an array of colorful button downs to layer over a fitted tank for workdays and errands, while Sweetkama has blouses, crop tops, and off-the-shoulder looks to dress up jeans and shorts.
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Long-sleeve linen tops: Both relaxed and elegant NINEXIS’ transitional tops will take your most stylish clientele from the beach to the office to errands looking their best. Same with By Together, which brings a casual, boho-style to this trend with paisley patterns, puff sleeves, and more.
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Bride slippers: Prep for bachelorette season with cute customizable slippers from Bash and super cozy monogrammed options for the whole bridal party from DrifWoo.
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Tennis skirts: The movie Challengers, Wimbledon, and perhaps even the popularity of pickleball is encouraging more people to hit the courts these days. Help them dress the part (whether or not they actually play) with stylish tennis wear, dubbed #tenniscore, from top sellers like Very J, 91thelabel, and Rae Mode.
- Raffia belt: For closing up tunics or beach cover-ups and delivering style to a casual pair of jeans, shoppers are looking for lightweight raffia belts. Not sure where to start? Check out makers like boho-inspired Leto Accessories and Collections by Fame Accessories.
